Blogtify will be showing you some of the best ways you can get website traffic for free to your blog or online business. The traffic on your website helps improve your rank, which in turn generates more traffic.
However, you want to make sure that the increase in traffic is also associated with an increase in engagement. If your traffic increases but your conversion rates decrease, you are not getting the right traffic.
There are several ways to optimize your website for conversion. For example, by inserting calls for action and lead capture forms in the right places, providing the information your visitors are looking for and making navigation simple and intuitive.
However, the first step is to get the right visitors to your website first. Your goal in website traffic is to attract more qualified visitors to your website. That is, those who are most likely to be converted into leads and customers.
Remember to Channels your high quality traffic to your website
There isn’t a single set-it-and-forget-it tool that generates free, high-quality website traffic to your website. Rather, there is a mix of channels that work together to drive visitors. Some require effort, some time and some money. Some of the strategies and channels that drive traffic to your website include:
• Online directory lists
• On-page SEO
• Off-page SEO
• Social media
• Online ads
• Constant blogging
In the next section, we’ll go into more detail about the most effective (and reliable) ways to increase website traffic for free.
Free ways to increase website traffic from Google
1. Create a free Google My Business listing
Did you know that an optimized Google My Business listing receives 7x more visits than an incomplete one? Don’t forget that your listing points to your website. So this is an excellent way to attract more visitors to your website.
Also keep in mind that Google is getting smarter with the results. If your listing contains all of the information a potential customer needs to make a decision, they may go without your website and contact / visit your company directly – even better than a website visit!
2. Remember to do page-SEO
There are many SEO tactics you can perform on any of your website pages to increase their search engine rank and attract more visitors. This includes creating high quality content that your audience is looking for and writing precise meta descriptions for your pages. The meta description will appear in the search results under your URL.
Knowing what a page is about and what leads to a click is much more likely that users will do it. Such on-page SEO tactics are free, but take time. You can find more help on on-page SEO in this blog post: Google ranking factors: on-page and off-page SEO.
Here are 10 additional steps you can take to increase your website traffic.
1. Be listed in online directories
Another way to increase traffic to your website is to be listed in free online directories and review websites. Most of these websites have a link to your website on your profile. If you actively update these entries and receive positive reviews, this will likely result in more website traffic. In addition, many directories like Yelp have strong domain authority on Google. There is a possibility that your company’s free Yelp page will rank high for relevant searches.
2. Create A backlinks List
A backlink is a link to your website from another website. Backlinks from complementary companies or industry influencers not only bring your company closer to a larger audience, but also lead to qualified traffic to your website.
In addition, Google uses backlinks and increases trust in your company when other trustworthy websites link to yours. More trust from Google leads to higher rankings, which leads to more traffic. Get acquainted with Google with high quality backlinks for free.
3. Post your contents on social media by sharing
Social media is one of the most popular free marketing tools and plays a role in increasing the access to your website. Use Facebook, Instagram and LinkedIn to promote blog posts and other useful pages on your website. In this way, you can turn your social media audience into website visitors and pull traffic from their networks when you publish shared content.
Creating useful content is free and not as difficult as it seems. You are the expert for your product / service. Your job is to make it easier for your audience.
4. Always Include hashtags in your posts
By adding hashtags to posts promoting your website and blog posts, you can expand your reach beyond your network and be discovered by users searching for your products and services. The more eyes are on your links, the more free traffic you get to your website.
5. Use landing pages to get website traffic for free
Landing pages are another free source for accessing your website. These are pages that are specific to your offers, e.g. For example, to redeem a discount code, download a free guide, or start a free trial.
They contain the details that users need to get ahead and convert and focus on a particular call to action, which increases the likelihood that this will happen. Because landing pages are so specific, you can make your messages very targeted and increase traffic on those pages.
6. Always Target long-tail keywords
While short-tail keywords are often searched more often, it is more difficult to evaluate them in search engines. On the other hand, if you target long-tail keywords, you have a better chance of getting a higher ranking (even on the first page) of queries that are specific to your products and services.
A higher ranking means more traffic. As search engines and voice-to-text capabilities continue to evolve, users are using more specific phrases to search online. There are many free tools that you can use to find keywords that you can target; B. Answer the Public.
7. Start email marketing to get website traffic for free
Sending regular newsletters and promoting offers via email is a great way to keep in touch with your customers and can also help drive traffic to your website. Provide useful information and links to pages on your website where you can learn more via blog posts and landing pages for certain offers.
Just make sure that you don’t bombard your readers with emails all the time, otherwise your customers will either deactivate, delete or unsubscribe from them.
Also, think carefully about your email subject lines. These have a major impact on whether a user opens your email or not. If your emails never open, they cannot deliver traffic to your website!
8. Consider doing Guest blog
When an industry influencer publishes a blog post on your website or turns an interview with him into a blog post, this can help increase traffic both through organic search and through this influencer who delivers the content to his audience via just mare interview. This can also help give your content more variety and show your visitors that you are active in your area.
Alternatively, you can ask the influencer to mention your company in its own assessment or summary. This method is still free, but you still need to work with the influencer to make it mutually beneficial.
You can also be a guest blogger. Identify complementary companies in your area whose target group is relevant for your company. See if you can post to their blog with a link back to your website. Make sure your content is relevant and useful to the audience so that a more even exchange is possible.
9. Become more active online
It is free to be active in online groups and on websites that are relevant to your company and your community. You can also get more traffic. Comment on blogs and social media posts, answer questions asked by others, and participate in conversations about your industry. The more you deal with your community, the more awareness and profile visits you will get.
If your social media profiles include a link to your website, you’ve turned your engagement into a different channel for website traffic. Just make sure you are moderately and genuinely committed, and avoid including links to your website in your comments – so that you don’t appear as spam and interfere with your online and business reputation. Increased traffic shouldn’t be the goal of your engagement, but a secondary result.
10. Learn from your analysis
The use of Google Analytics is free of charge. You can use the knowledge gained from this to increase the traffic to your website. Use tracked links for your marketing campaigns and periodically review your website analytics. In this way, you can determine which strategies and types of content work, which ones need improvement and which ones you shouldn’t waste your time on.
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